Companies using Salesforce.com in B2B markets now have a powerful new resource for improving sales lead generation and increasing sales conversions, with the Salesforce Field Marketing (SFM) system, a new training and certification program developed by the Business Marketing Institute.The Salesforce Field Marketing (SFM) system helps marketing managers, product managers, and sales professionals maximize the benefits of increased productivity and efficiency using Salesforce, the industry's leading, Web-based CRM system. The SFM system develops the essential skills required to plan, develop, execute, manage, and measure marketing activities that support sales teams using Salesforce. With SFM, marketing professionals gain the same level of increased productivity, efficiency, and measurement in their marketing programs that Salesforce now provides to the management of a company's sales process. (PRWeb Mar 11, 2008)
Read the full story at http://prweb.com/releases/2008/03/prweb758704.htm
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